News for October, 1999
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October 5, 1999

Pizza Hut to Pay for Logo on Proton Rocket

artist's concept of Pizza Hut logo on the Proton Rocket

Pizza Hut Corp. has made a deal with the Russian Space Agency and Russian aerospace companies to have a 30ft tall company logo placed on the 200ft tall Proton rocket.  The rocket is the one that is due to launch with the Zvezda modual bound for the ISS later this year.  The price that will be payed for this placement will be half of the cost for a 30 second ad during the Superbowl halftime which is currently about $2.5 million.

The following is a list of recent articles on the web about this:

Coverage from Florida Today's Space Online
Coverage from
Coverage from Space Views
Coverage from
Pizza Hut Press Release
Pizza Hut animation

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